Learn about Web Traffic Statistics and Web Analytics

Web traffic reporting by WebTrends

Market Web uses WebTrends Reporting Centre E-Business Edition (Version 5.0a) to help your company analyze web traffic statistics. Get the details you need to know about your visitors - including geographic information, peak visiting times & lengths of their visits.

WebTrends web analytics & reporting also helps you:

• Track advertisement click-thrus - so you can determine advertising ROI based on how many people came to your site from certain online ads
• Learn more about visitor usage, including how people move through your site (visitor paths to & from specified pages) and how long they spent on each page
• Create content groups, which let you analyze related pages in one report - a feature that's especially useful for gathering info about categories that are difficult to define
• Get detailed intranet usage reports to see a comprehensive breakdown of people using your intranet in different countries, states/provinces, cities, departments - and even individual workstations
• Report on dynamically created web pages by associating a page with the parameter used to create it

When you know more about the people coming to your site, you can make smarter assumptions... and adjust your content to suit user needs & interests better. Contact Market Web to learn more

Making web content updates easier

Learn how to update your website content in-house.